Lego Playbox Station
Kids bring their art to the LEGO store and enter it into the playbox station. Anything they submit will come to life as instructions and LEGO bricks are distributed from the program. Playbox can even be experienced digitally through the LEGO Reality app. With the help of virtual reality, kids use a LEGO ocular to further explore their creations

Co-Art Director/Designer: Emily Spellmann
Copywriter: Brandon Jessee